New UH AD Search: What's Next for Cougar Athletics?" – Exploring the latest updates and potential candidates as Houston hunts for its next athletic

# The Sunshine Blog: Inside the High-Stakes Hunt for UH's Next Athletic Director

The University of Hawai'i is on the hunt for a new athletic director, and the search is anything but quiet. With high expectations, budget constraints, and passionate fans, the pressure is on to find the right leader who can elevate UH athletics to new heights.

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## **Why This Search Matters**
The athletic director (AD) is a pivotal figure in shaping the future of UH sports. The next leader will face challenges like:
- **Budget shortfalls** – Funding remains a constant battle.
- **Fan engagement** – Winning back dwindling attendance.
- **Conference realignment** – Navigating the ever-changing NCAA landscape.
- **Facility upgrades** – Modernizing aging infrastructure.

The wrong hire could set UH sports back years—so the stakes couldn’t be higher.

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## **Who’s in the Running?**
While the final candidates remain under wraps, insiders suggest a mix of internal and external contenders:

### **Internal Candidates**
- **Current UH administrators** – Leaders already familiar with the unique Hawai'i landscape.
- **Coaches with AD aspirations** – Could a successful head coach make the leap?

### **External Candidates**
- **Power Five conference executives** – Experience from bigger programs, but will they adapt?
- **Mid-major ADs with winning records** – Proven success at smaller schools, but can they handle Hawai'i’s challenges?

Rumors swirl, but one thing’s clear: UH needs someone with vision, fundraising chops, and deep respect for Hawai'i’s culture.

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## **The Biggest Challenges Ahead**
Whoever lands the job won’t have an easy first year. Key hurdles include:

1. **Financial Stability** – Can they secure sponsorships and boost donor support?
2. **Football & Basketball Performance** – These programs drive revenue—and fan interest.
3. **NIL & Transfer Portal Realities** – Adapting to the new era of college sports.

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## **What’s Next?**
The search committee is tight-lipped, but expect an announcement soon. Will UH swing for the fences with a bold hire, or play it safe with a familiar face?

One thing’s certain—the next AD will shape UH athletics for years to come.

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### **What Do You Think?**
- Should UH prioritize hiring locally, or go after a big-name outsider?
- Is it time for UH to leave the Mountain West Conference?
- Would a winning football team fix UH’s financial woes?
- Should UH consider non-traditional candidates (e.g., business leaders instead of career ADs)?
- **Controversial:** Is UH’s leadership too hesitant to make bold moves in athletics?

Drop your thoughts below—let’s hear it, Hawai'i!