Indulge in a Sweet Holiday Experience: Theo Chocolate's New Pop-Up Shop at Bellevue Square!

Get ready to satisfy your sweet tooth and embrace the holiday spirit! Theo Chocolate has launched an exciting holiday pop-up shop at Bellevue Square, bringing the magic of seasonal treats right to your doorstep. Located on the second level, this delightful store takes over the space formerly occupied by The Body Shop, nestled conveniently between Woods Coffee and Me + Crepe.

What Can You Expect at the Pop-Up Shop?

Theo Chocolate’s pop-up shop is a treasure trove of festive goodies, perfect for gifting or indulging yourself. Here's a sneak peek at what you can find:

• Seasonal Treats: From Halloween-inspired chocolates to Christmas-themed delights, there's something for every occasion.
• Variety of Products: Explore a range of chocolate bars, flavored chocolates in eye-catching packaging, and even cozy apparel like shirts and sweatshirts.
• Unique Offerings: Don't miss the adorable cat-shaped chocolate-covered marshmallows, a curated holiday chocolate collection featuring assorted flavors, peppermint cocoa cups, and an impressive oversized chocolate Santa!

Grand Opening Celebration

The grand opening festivities are set to take place from October 25 to 27, and you won't want to miss out! During this special event, attendees can:

• Sample delicious chocolates
• Participate in exciting raffles
• Receive a special gift with every purchase

The pop-up shop will remain open until January 31, offering a delightful destination for holiday shopping throughout the season.

A Glimpse into Theo Chocolate's Legacy

Founded in 2005 in Seattle, WA, by the visionary duo Joe Whinney and Jeff Fairhall, Theo Chocolate has made a name for itself in the organic cocoa industry. Whinney was a pioneer, launching the first company to provide bulk organic cocoa and chocolate products in the U.S.

Their main store is located in Fremont, Seattle, where they offer guided tastings, baking classes, and even chocolate painting sessions, ensuring that chocolate enthusiasts have plenty of ways to engage with their products. While the Fremont store remains their only physical retail location, Theo Chocolate products are also available online and at various retailers, including Met Market, QFC, and Amazon.

Changes in the Retail Landscape

Interestingly, the space for this pop-up was previously home to The Body Shop, which closed in 2024 as part of a larger strategy to exit the U.S. market, shutting down all its locations in the country and several in Canada. This shift in retail dynamics has opened the door for fresh and exciting concepts like Theo Chocolate's seasonal shop!

What do you think?

• Are you excited about the new holiday offerings at Theo Chocolate?
• What’s your favorite holiday treat or gift that you look forward to each year?
• Do you think more brands should explore pop-up shops for seasonal sales?
• How do you feel about The Body Shop's exit from the U.S. market?
• Would you be interested in attending chocolate-tasting events at local stores?

Join the conversation and let us know your thoughts!